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American buyers spent more than 1 billion shopping on Black Friday, which is 26 more than last year, according to comScore, a leading online data analyst.
According to JCK, Texas-based jewelry retailer Lewis Diamond Timepieces came up with an idea to hand out free donuts and coffee to people standing in line (!) at the neighboring Best Buy to make their wait more comfortable.
Cyber Monday comes on the first correction concours ifsi 2018 Monday following the weekend after Black Friday.All in all, 56 people were lucky to become happy owners of such diamond gifts.The correspondent of Rough Polished spent Black Friday, Saturday and Sunday right "in the field" observing the work of small retailers that sell jewelry and other goods in San Diego, California.Total attendance reached just under 600 million - almost two times more than the entire.S.Brick-and-mortar stores will increase by 4, whereas online sales are expected to improve and grow by 12 compared to last year.Some say that it dates back to the 1960s in Philadelphia, where the townspeople so dubbed the first Friday after Thanksgiving, due to regularly occurred giant traffic jams on that day, as all rushed to the stores to shop.Olga Patseva, Editor in Chief of the American Bureau, Rough Polished).Some jewelers, however, decided to move away from the stereotypes and entice Black Friday shoppers running breathtaking promotion hits.Therefore, most jewelry stores do not offer holiday specials or discounts at this time.On this day, all kinds of buyers are attracted to various online bargain sales.Black Friday is the Friday immediately following Thanksgiving, which falls on the 4th Thursday of November.Jeff Weiss, CEO of Glennpeter Jewelers told the Business Review that he had spent 50,000 on iPads and iPhones to have them ready for customers.The origin of the name Black Friday is explained in various ways.An advertising hit does not have to be expensive to win over consumers.Besides, the main task of the retail industry these days is to perk up peoples mood and confidence, so that they were not shying away from shopping.Others claim that it came from the accounting practice, since on that Friday companies always saw their profits sky-rocket, which were then registered in black ink under the American accounting rules as opposed to losses put down in red.
The second place is held by the New York jewelers, who resorted to effective but costly tactics.
According to comScore, sales in this category increased by 17 compared with a year earlier.

Therefore, we have to interpret official data taking these aspects into account.A whole week of discounts this year was announced by Amazon, eBay, Macy's, Target, Walmart, JCPenny and many other major retailers.Although Lewis sales did not go up that day, because it was closed, the move helped to make the firms name more recognizable and secure a positive association for the future.Jewelers also have high hopes that there will be no snow until Christmas since their customers are known to be inclined to stay at home when it is snowing.Most of the buyers visited two or more stores during one and the same outing.In addition, many consumers have reduced their budgets for holiday shopping, complaining about the poor state of the economy and uncertainty about the future.This year, there were more Americans visiting stores on the sell-out days, their number going.2, according to ShopperTrak, which gets its data from the foot traffic counters installed in stores across the country.The cost of a new model of this device is 500 and.Statistics, special promotion events and activities carried out by retailers on Black Friday and Cyber Monday were successful.According to the survey taken on these days, sales were even lower promo make up than last year.During the four-day weekend shoppers left more than 59 billion at stores, an increase.8 compared to 2011.Jewelry retailers usually do not pin high hopes on Black Friday - their sales peak comes closer to Christmas.